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Split Testing

Testing & Optimisation Toolbox

Stop guessing what will work and what won't work in your email marketing campaigns. Instead of holding endless marketing meetings to decide on subject lines, template design or pricing, step up to split testing to boost your campaign response, sales and profitability with measurable scientific methodology.

Easy split testing - Click to enlarge screenshot

The Campaign Commander™ Split Testing tool will enable you to test variables to a random sample of your list segment and roll out your winning offers with a couple of clicks.

Split-testing for email campaigns

A/B testing with Campaign Commander™ allows you to test two campaigns against each other in real-time. The Split Testing Module simplifies the setup, administration, analysis and roll out of your split tests. You will be able to configure and begin your tests in as little as 10 minutes, and be viewing real time results almost as quickly.